Terms of Use Agreement

California subscribers: You may cancel your subscription, without penalty or obligation, at any time prior to midnight of the third business day following the date you subscribed. Users may request a refund by contacting iLuvLuv Customer Service through the service, or by mailing a signed and dated notice that states that you, the buyer, are canceling this agreement, or words of similar effect. Please also include your name and the email address, phone number, or other unique identifier you used to sign up for your account.

This notice shall be sent to: iLuvLuv, Attn: Cancellations, PO Box 1383, Newark, NJ 07101, USA. You may have these Terms of Use (“Terms”) emailed to you by sending a letter to Terms Inquiries, PO Box 1383, Newark, NJ 07101, USA. In accordance with Cal. Civ. Code §1789.3, you may report complaints to the Complaint Assistance Unit of the Division of Consumer Services of the California Department of Consumer Affairs by contacting them in writing at Consumer Information Division, 1625 North Market Blvd., Suite N112 Sacramento, CA 95834, or by telephone at (800) 952-5210.

We have included brief summaries at the beginning of each section to make it easier for you to read and understand this agreement. The summaries do not replace the text of each section, and you should still read each section in its entirety.

Founding Member Offer Notice

iLuvLuv may offer a “Founding Member” program for a limited number of new users. If you qualify, you may receive no-cost access to certain Full Service features (as described in the Offer Terms). Founding Member benefits are subject to these Terms and the Offer Terms, may be revoked for fraud or abuse, and do not guarantee free access to future paid features or add-ons introduced after you qualify.

1. Introduction

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By accessing or using iLuvLuv's Services, including our website at iluvluv.com, any current or future mobile applications, and any related features or services we may offer (collectively, the “Services”), you agree to be bound by this Terms of Use Agreement (the “Terms” or “Agreement”), including our Privacy Policy, Cookie Policy, Community Guidelines, and Safety Tips, and any additional terms presented to you in connection with specific features or offerings (collectively, the “Agreement”), so it is important that you read this Agreement and these policies and procedures carefully before you create an account.

iLuvLuv may offer features or service levels at no cost, including time-limited promotional access to paid features, and may also offer a Founding Member program for a limited number of eligible users. The details of any promotion or offer (including eligibility, scope, and duration) will be disclosed at signup and/or in applicable offer terms (the “Offer Terms”). If there is a conflict between these Terms and any Offer Terms for a specific promotion or offer, the Offer Terms control only for that promotion or offer.

If you do not agree to these Terms, you must not access or use the Services.

IMPORTANT DISPUTE RESOLUTION NOTICE:

PLEASE CAREFULLY REVIEW THE DISPUTE RESOLUTION PROVISIONS IN SECTION 15 BELOW. THESE GOVERN THE MANNER IN WHICH DISPUTES WILL BE ADDRESSED BETWEEN YOU AND ILUVLUV. THESE PROVISIONS INCLUDE A MANDATORY PRE-ARBITRATION INFORMAL DISPUTE RESOLUTION PROCESS, AN ARBITRATION AGREEMENT, SMALL CLAIMS COURT ELECTION, CLASS ACTION WAIVER, ADDITIONAL PROCEDURES FOR MASS ARBITRATION FILINGS, AND JURY TRIAL WAIVER THAT AFFECT YOUR RIGHTS. IN ARBITRATION, THERE IS TYPICALLY LESS DISCOVERY AND APPELLATE REVIEW THAN IN COURT.

iLuvLuv may update these Terms from time to time, so check this page regularly for updates.

Welcome to iLuvLuv, operated by iLuvLuv, LLC. As used in this Agreement, the terms “iLuvLuv,” “us,” “we,” the “Company”, and “our” shall refer to iLuvLuv LLC. Together you and iLuvLuv may be referred to as the “Parties” or separately as “Party.”

By accessing or using our Services on iluvluv.com (the “Website”), potential future offerings of the iLuvLuv mobile application (the “App”), or any other potential future platforms or services iLuvLuv may offer (collectively, the “Service” or our “Services”), you agree to, and are bound by this Agreement. This Agreement applies to anyone who accesses or uses our Services, regardless of registration or subscription status.

Your access and use of our Services is also subject to the Privacy Policy, Cookie Policy, Community Guidelines, Safety Tips, and any terms disclosed and agreed to by you when you purchase additional features, products, or services from iLuvLuv (“Additional Terms Upon Purchase”), which are incorporated into this Agreement by reference. If you do not wish to be bound by this Agreement, do not access or use our Services.

Subject to applicable law, we reserve the right to modify, amend, or change the Terms at any time. Notice of any material change will be posted on this page with an updated effective date. In certain circumstances, we may notify you of a change to the Terms via email or other means; however, you are responsible for regularly checking this page for any changes. Your continued access or use of our Services after the effective date of updated Terms constitutes your consent to the updated Terms. If you do not accept a change to the Terms, you must stop accessing or using our Services immediately.

We may limit promotions or offers to one per person, per household, and/or per device, and we may revoke promotional or offer status if we reasonably believe an account was created to evade limits or abuse the Services.

We may also introduce, modify, or discontinue features, service levels, or subscription plans from time to time. Such changes may apply prospectively, including to new users or future registrations, and will not affect existing users unless expressly stated and permitted by applicable law. Founding Member benefits, if granted, are defined by the applicable Offer Terms and generally apply to Full Service features available at the time your Founding Member status is granted; Founding Member status does not guarantee free access to new or materially enhanced features introduced after that time.

Notwithstanding the foregoing, any material changes to the Limitation of Liability in Section 14 and the Dispute Resolution provisions in Section 15 below will require your affirmative acceptance. Further, we reserve the right to change, introduce, or discontinue subscription plans or the availability of features at any time, including for future users or future registrations, as we may determine in our sole and absolute discretion, subject to applicable law. Such changes will apply prospectively and will not affect existing users unless expressly stated and permitted by applicable law.

2. Account Eligibility; Your Responsibilities

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Before you create an account on iLuvLuv, make sure you are eligible to use our Services. This Section also details what you can and can't do when using the Services, as well as the rights you grant iLuvLuv.

To help protect the community and reduce spam or abuse, we may require email verification (and may add other reasonable verification or security steps) before allowing access to certain features. We may also limit eligibility for promotions or offers (including the Founding Member program) based on verification status, suspected abuse, or other reasonable signals consistent with applicable law.

You are not authorized to create an account or use the Services unless all of the following are true, and by using our Services, you represent and warrant that:

1. You are an individual (i.e. not any body corporate, partnership or other business entity) at least 18 years old;
2. You are legally qualified to enter a binding contract with iLuvLuv;
3. You are not located in any country other than the United States of America;
4. You are not on any list of individuals prohibited from conducting business with the United States nor do you face any similar prohibition;
5. You are not prohibited by law from using our Services;
6. You have not committed, been convicted of, or pled no contest to a felony or indictable offense, a sex crime, or any crime involving violence or a threat of violence, unless you have received clemency for a non-violent crime and we have determined that you are not likely to pose a threat to other users of our Services;
7. You are not required to register as a sex offender with any state, federal or local sex offender registry;
8. You do not have more than one account on our Services;
9. You have not previously been removed from our Services, unless you have our express written permission to create a new account; and
10. You are able to verify your email address and maintain a working method for account communications.

If at any time you cease to meet these requirements, all authorization to access our Services or systems is automatically revoked, and you must immediately delete your account, and we retain the right to remove your access to our Services without warning.

You agree to:

1. Comply with these Terms, and check this page from time to time to ensure you are aware of any changes;
2. Comply with all applicable laws, including without limitation, privacy laws, intellectual property laws, anti-spam laws, and regulatory requirements;
3. Use the latest version of the Website and/or App;
4. Treat other users in a courteous and respectful manner, both on and off our Services;
5. Be respectful when communicating with any of our customer care representatives or other employees;
6. Review the Safety Tips;
7. Review and comply with the Community Guidelines; and
8. Maintain a strong password and take reasonable measures to protect the security of your login information;
9. Verify your email address and keep your account information accurate and current.

You agree that you will not:

1. Misrepresent your identity, age, current or previous positions, qualifications, or affiliations with a person or entity;
2. Use the Services in a way that damages the Services or prevents their use by other users;
3. Use our Services in a way to interfere with, disrupt or negatively affect the platform, the servers, or our Services' networks;
4. Use our Services for any harmful, illegal, or nefarious purpose;
5. Harass, bully, stalk, intimidate, assault, defame, harm or otherwise mistreat any person;
6. Post or share Prohibited Content;
7. Solicit passwords or personal identifying information for commercial or unlawful purposes from other users or disseminate another person's personal information without permission;
8. Solicit money or other items of value from another user;
9. Use another user's account;
10. Use our Services in relation to fraud, a pyramid scheme, or other similar practice;
11. Use our Services in relation to political campaign financing or for influencing an election, other than sharing your own political opinions;
12. Violate the terms of the license granted to you by iLuvLuv;
13. Disclose private or proprietary information that you do not have the right to disclose;
14. Copy, modify, transmit, distribute, or create derivative works from Member Content or Our Content without prior written consent;
15. Express or imply that any statements you make are endorsed by iLuvLuv;
16. Use any robot, crawler, site search, retrieval, proxy, or other manual or automatic process to access, retrieve, index, data mine, or reproduce our Services or their contents;
17. Upload viruses or other malicious code or otherwise compromise the security of our Services;
18. Forge headers or manipulate identifiers to disguise the origin of any information transmitted to or through our Services;
19. Frame or mirror any part of our Services without prior written authorization;
20. Use meta tags or code containing references to iLuvLuv to direct users to another website;
21. Modify, adapt, sublicense, translate, sell, reverse engineer, decipher, decompile or otherwise disassemble any portion of our Services;
22. Use or develop third-party applications or services that directly interact with our Services or Member Content without written consent, including AI or machine learning systems;
23. Use, access, or publish the iLuvLuv application programming interface without written consent;
24. Probe, scan or test the vulnerability of our Services or any system or network;
25. Encourage, promote, or agree to engage in any activity that violates these Terms; or
26. Create a new account after we suspend or terminate your account, unless you receive our express permission.

The license granted to you under these Terms and any authorization to access the Services is automatically revoked in the event that you do any of the above.

Prohibited Content – iLuvLuv prohibits uploading or sharing content that:

1. Could reasonably be deemed offensive or to harass, upset, embarrass, alarm or annoy any other person;
2. Is obscene, pornographic, violent, or contains nudity;
3. Is abusive, insulting or threatening, discriminatory, or promotes racism, sexism, hatred or bigotry;
4. Encourages or facilitates illegal activity, including terrorism or inciting racial hatred;
5. Encourages or facilitates activity that may result in harm, including promotion of self-harm, eating disorders, dangerous challenges, or violent extremism;
6. Is defamatory, libelous, or untrue;
7. Relates to commercial activities or solicitation, including advertising, promotions, sugar relationships, or links to other websites;
8. Involves junk mail or spam;
9. Contains spyware, adware, viruses, worm programs, Trojan horses or other malicious code;
10. Infringes upon any third party's rights, including intellectual property or privacy rights;
11. Was not written by you or was automatically generated, unless expressly authorized by iLuvLuv;
12. Includes the image or likeness of another person without consent, or includes any minor;
13. Is inconsistent with the intended use of the Services; or
14. May harm the reputation of iLuvLuv or its affiliates.

The uploading or sharing of content that violates these Terms (“Prohibited Content”) may result in the immediate suspension or termination of your account.

3. Content

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It is important that you understand your rights and responsibilities with regard to the content on our Services, including any content you provide or post. You are expressly prohibited from posting inappropriate content.

While using our Services, you will have access to: (i) content that you upload or provide while using our Services, even if suggested by our Services (“Your Content”); (ii) content that other users upload or provide while using our Services (“Member Content”); and (iii) content that iLuvLuv provides on and through our Services (“Our Content”). In this Agreement, “content” includes, without limitation, all text, images, video, audio, or other material on our Services, including information on users' profiles and in direct messages between users.

3a. Your Content

You are responsible for Your Content. Don't share anything that you wouldn't want others to see, that would violate this Agreement, or that may expose you or us to legal liability.

You are solely responsible and liable for Your Content, and, therefore, you agree to indemnify, defend, release, and hold us harmless from any claims made in connection with Your Content.

You represent and warrant to us that the information you provide to us or any other user is accurate, including any information submitted through Google or other third-party sources, and that you will update your account information as necessary to ensure its accuracy.

The content included on your individual profile should be relevant to the intended use of our Services. You may not upload any Prohibited Content, and your content must further comply with the Community Guidelines. You may not display any personal contact, banking information, or peer-to-peer payment information, whether in relation to you or any other person. If you choose to reveal personal information about yourself to other users, you do so at your own risk. We strongly encourage you to use caution in disclosing any personal information online.

Your individual profile will be visible to other people around the world but more specifically the United States, so be sure that you are comfortable sharing Your Content before you post. You acknowledge and agree that Your Content may be viewed by other users, and other users may share Your Content with third parties. By uploading Your Content, you represent and warrant to us that you have all necessary rights and licenses to do so and automatically grant us a license to use Your Content as provided under Section 7 below.

We may provide tools and features to enhance individual expression through Your Content and Member Content, and we’re constantly developing new technologies to improve our Services. Certain tools or features may allow you to generate or enhance content based on Your Content. This is still Your Content, and you are responsible for it and its accuracy, as well as your use of it on our Services and any decisions made based on it.

You understand and agree that we may monitor or review Your Content, and we have the right to remove, delete, edit, limit, or block or prevent access to any of Your Content at any time in our sole discretion. Furthermore, you understand and agree that we have no obligation to display or review Your Content.

3b. Member Content

While you will have access to Member Content, it is not yours and you may not copy or use Member Content for any purpose except as contemplated by these Terms.

Other users will also share content on our Services. Member Content belongs to the user who posted it and is stored on our servers and displayed at the direction of that user.

You should always carefully review and independently verify Member Content for accuracy. Other users may use tools to generate or enhance content based on the Member Content they provide. Member Content may include biased, incorrect, harmful, offensive, or misleading information. Other users are responsible for their Member Content and any decisions made based on it.

You do not have any rights in relation to Member Content, and, unless expressly authorized by iLuvLuv, you may only use Member Content to the extent that your use is consistent with our Services' purpose of allowing users to communicate with and meet one another. You may not copy Member Content or use it for commercial purposes, to spam, to harass, or to make unlawful threats. We reserve the right to terminate your account if you misuse Member Content.

3c. Our Content

iLuvLuv owns all other content on our Services.

Any other text, content, graphics, user interfaces, trademarks, logos, sounds, artwork, images, and other intellectual property appearing on our Services is owned, controlled or licensed by us and protected by copyright, trademark and other intellectual property law rights. All rights, title, and interest in and to Our Content remains with us at all times.

We grant you a limited license to access and use Our Content as provided under Section 6 below, and we reserve all other rights.

4. Inappropriate Content and Misconduct; Reporting

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iLuvLuv does not tolerate inappropriate content or behavior on our Services.

We are committed to maintaining a positive and respectful iLuvLuv community, and we do not tolerate any inappropriate content or misconduct, whether on or off of our services. We encourage you to report any inappropriate Member Content or misconduct by other users. You can report a user directly through the “Report” link within the options button on the top right corner of all user profiles. You may also contact iLuvLuv Customer Service through the service.

We will work with law enforcement when we suspect things such as fraud or harmful or illegal activity, or to help prevent death or imminent bodily harm. We will also always investigate, identify and take action against fake accounts, spam, abuse, fraud and other wrongdoings across iLuvLuv services.

For the safety and security of our users we may take necessary actions if we believe you have violated these Terms, including banning you from our services and/or preventing you from creating new accounts. You understand and agree that we may not share information with you regarding your account if doing so would potentially impair the safety or privacy of our other users.

To comply with H.R. 6125, the Online Dating Safety Act of 2023, iLuvLuv will notify users when they have interacted with someone who has been banned from our platform for fraudulent activity. This notification will include the banned user's username or identifier, the time of the last interaction, a warning about potential false identities and fraudulent activity, a recommendation to avoid sending money or personal financial information, a link to information about avoiding online fraud, and our customer service contact information.

Member Content is subject to the terms and conditions of Sections 512(c) and/or 512(d) of the Digital Millennium Copyright Act 1998. To submit a complaint regarding Member Content that may constitute intellectual property infringement, see Section 12 below.

5. Privacy

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Privacy is important to us. We have a separate policy about it that you should read.

For information about how iLuvLuv and its affiliates collect, use, and share your personal data, please read our Privacy Policy. By using our Services, you agree that we may use your personal data in accordance with our Privacy Policy.

6. Rights You Are Granted by iLuvLuv

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iLuvLuv grants you the right to use and enjoy our Services, subject to these Terms.

For as long as you comply with these Terms, iLuvLuv grants you a personal, worldwide, royalty-free, non-assignable, non-exclusive, revocable, and non-sublicensable license to access and use our Services for purposes as intended by iLuvLuv and permitted by these Terms and applicable laws. This license and any authorization to access the Service are automatically revoked in the event that you fail to comply with these Terms.

7. Rights You Grant iLuvLuv

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You own all of the content you provide to iLuvLuv, but you also grant us the right to use Your Content as provided in this Agreement.

By creating an account, you grant to iLuvLuv a worldwide, perpetual, transferable, sub-licensable, royalty-free right and license to host, store, use, copy, display, reproduce, adapt, edit, publish, translate, modify, reformat, incorporate into other works, advertise, distribute and otherwise make available to the general public Your Content, including any information you authorize us to access from Google or other third-party sources, in whole or in part, and in any way and in any format or medium currently known or developed in the future. iLuvLuv's license to Your Content shall be non-exclusive, except that iLuvLuv's license shall be exclusive with respect to derivative works created through use of our Services.

In addition, so that iLuvLuv can prevent the use of Your Content outside of our Services, you authorize iLuvLuv to act on your behalf with respect to infringing uses of Your Content taken from our Services by other users or third parties. This expressly includes the authority, but not the obligation, to send notices pursuant to 17 U.S.C. § 512(c)(3) (i.e., DMCA Takedown Notices) on your behalf if Your Content is taken and used by third parties outside of our Services. iLuvLuv is not obligated to take any action with regard to use of Your Content by other users or third parties.

In consideration for iLuvLuv allowing you to use our Services, you agree that we, our affiliates, and our third-party partners may place advertising on our Services. By submitting suggestions or feedback to iLuvLuv regarding our Services, you agree that iLuvLuv may use and share such feedback for any purpose without compensating you.

You agree that iLuvLuv may access, preserve, and disclose your account information, including Your Content, if required to do so by law or upon a good faith belief that such access, preservation, or disclosure is reasonably necessary to: (i) comply with legal process; (ii) enforce these Terms; (iii) respond to claims that any content violates the rights of third parties; (iv) respond to your requests for customer service; (v) protect the rights, property or personal safety of the Company or any other person; or (vi) investigate, prevent, or take other action regarding illegal activity, suspected fraud or other wrongdoing.

8. Purchases and Automatically Renewing Subscriptions

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iLuvLuv may offer optional paid products, features, and subscription plans (“Paid Services”) in addition to free access tiers.

Some users, including eligible Founding Members as described in applicable Offer Terms, may receive free access to certain Full Service features without a subscription. Paid Services apply only to features or service levels designated as premium or outside of free Full Service features.

If you choose to purchase a subscription or other Paid Service, it will automatically renew — and you will be charged — until you cancel in accordance with the terms disclosed at the time of purchase.

8a. External Service Purchases and Subscriptions

In the future, iLuvLuv may offer Paid Services through Apple App Store, Google Play, or other authorized third-party platforms (“External Services”). Any such purchases will be governed by the terms of the applicable External Service provider in addition to these Terms.

Pricing Changes & Promotions

Pricing may vary based on promotions, subscription length, account activity, or other factors.

We reserve the right to modify pricing, features, or availability of Paid Services prospectively. If pricing changes affect an active subscription, we will attempt to notify you in advance.

Founding Member free access to defined Full Service features will remain free indefinitely and is not affected by pricing changes to Paid Services, except where required by law or expressly stated in updated Offer Terms.

8c. Refunds

Refund policies apply only to Paid Services and do not affect any free-access features or Founding Member benefits.

Generally, all purchases are nonrefundable. Special terms apply in Arizona, California, Colorado, Connecticut, Illinois, Iowa, Minnesota, New York, North Carolina, Ohio, Rhode Island, and Wisconsin.

Generally, all purchases are final and nonrefundable, and there are no refunds or credits for partially used periods, except if the laws applicable in your jurisdiction provide for refunds.

If you become disabled such that you are unable to use our Services, please contact us in writing delivered to iLuvLuv, Attn: Legal, PO Box 1383, Newark, NJ 07101, USA, and we will work with you to provide alternative services or a refund.

For subscribers residing in Arizona, California, Colorado, Connecticut, Illinois, Iowa, Minnesota, New York, North Carolina, Ohio, Rhode Island, and Wisconsin:

Your Right to Cancel — You may cancel your subscription, without penalty or obligation, at any time prior to midnight of the third business day following the date you subscribed. In the event that you die before the end of your subscription period, your estate shall be entitled to a refund of that portion of any payment you had made for your subscription which is allocable to the period after your death. In the event that you become disabled before the end of your subscription period, you shall be entitled to a refund of that portion of any payment you had made for your subscription which is allocable to the period after your disability by providing the Company notice in the same manner as you request a refund as described above in Section 8.

9. Account Termination

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If you no longer wish to use our Services, or if we terminate your account for any reason, here's what you need to know.

Termination of a subscription affects only Paid Services and does not remove free-access features unless otherwise specified.

You can delete your account at any time by logging into the Website or App, going to “My Profile,” clicking the vertical ellipses button at the top right corner of your profile, then clicking the “Delete Profile” button, and following the instructions to complete the deletion process, but please note that subscribers must cancel their subscription and be at their subscription ending date beforehand.

iLuvLuv reserves the right to investigate and, if appropriate, suspend or terminate your account without a refund if iLuvLuv believes that you have violated these Terms, misused our Services, or behaved in a way that iLuvLuv regards as inappropriate or unlawful, on or off our Services. We reserve the right to make use of any personal, technological, legal, or other means available to enforce the Terms, at any time without liability and without the obligation to give you prior notice, including, but not limited to, preventing you from accessing the Services.

If your account is terminated by you or by iLuvLuv for any reason, these Terms continue and remain enforceable between you and iLuvLuv, and you will not be entitled to any refund for purchases made. Your information will be maintained and deleted in accordance with our Privacy Policy.

10. No Criminal Background or Identity Verification Checks

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iLuvLuv does not conduct criminal background or identity verification checks on its users. Though iLuvLuv strives to encourage a respectful user experience, it is not responsible for the conduct of any user on or off the Service. Use your best judgment when interacting with others and review our Safety Tips.

YOU UNDERSTAND THAT ILUVLUV DOES NOT CONDUCT CRIMINAL BACKGROUND OR IDENTITY VERIFICATION CHECKS ON ITS USERS OR OTHERWISE INQUIRE INTO THE BACKGROUND OF ITS USERS.

11. Disclaimer

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THIS SECTION IS A GENERAL STATIC CONVERSION OF THE DISCLAIMER PORTION OF THE APP TERMS. PLEASE COMPARE THIS SECTION AGAINST THE APP SOURCE BEFORE DEPLOYMENT.

iLuvLuv provides the Services on an “as is” and “as available” basis to the fullest extent permitted by applicable law. We do not make guarantees about uninterrupted availability, security, compatibility, accuracy of user content, or that use of the Services will result in any particular relationship, match, or outcome. Your use of the Services is at your own risk.

12. Digital Millennium Copyright Act

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If you believe that content on the Services infringes your copyright or other intellectual property rights, you may submit a notice consistent with the Digital Millennium Copyright Act. Member Content is subject to Sections 512(c) and/or 512(d) of the DMCA. Complaints regarding potentially infringing material should identify the content at issue, the rights claimed, and include enough detail for us to investigate and respond.

13. Ads and Third-Party Content

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Our Services may display advertising, promotions, or content provided by third parties. iLuvLuv does not control and is not responsible for third-party content, websites, or services, including their availability, accuracy, policies, or practices. Your dealings with third parties are solely between you and the applicable third party unless otherwise expressly stated.

14. Limitation of Liability

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TO THE FULLEST EXTENT PERMITTED BY APPLICABLE LAW, IN NO EVENT WILL ILUVLUV, ITS AFFILIATES, EMPLOYEES, LICENSORS, OR SERVICE PROVIDERS BE LIABLE FOR ANY INDIRECT, CONSEQUENTIAL, EXEMPLARY, INCIDENTAL, SPECIAL, PUNITIVE, FIXED, OR ENHANCED DAMAGES, INCLUDING, WITHOUT LIMITATION, LOSS OF PROFITS, WHETHER INCURRED DIRECTLY OR INDIRECTLY, OR ANY LOSS OF DATA, USE, GOODWILL, OR OTHER INTANGIBLE LOSSES, RESULTING FROM: (I) YOUR ACCESS TO OR USE OF OR INABILITY TO ACCESS OR USE THE SERVICES, (II) THE CONDUCT OR CONTENT OF ANY USERS OR THIRD PARTIES ON OR THROUGH ANY OF OUR AFFILIATES’ SERVICES OR IN CONNECTION WITH THE SERVICES; OR (III) ANY UNAUTHORIZED ACCESS, USE, OR ALTERATION OF YOUR CONTENT, EVEN IF ILUVLUV HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.

TO THE FULLEST EXTENT PERMITTED BY APPLICABLE LAW, IN NO EVENT WILL ILUVLUV'S AGGREGATE LIABILITY TO YOU FOR ALL CLAIMS RELATING TO THE SERVICES EXCEED THE AMOUNT PAID, IF ANY, BY YOU TO ILUVLUV FOR THE SERVICES DURING THE TWENTY-FOUR (24) MONTH PERIOD IMMEDIATELY PRECEDING THE DATE THAT YOU FIRST FILE A LAWSUIT, ARBITRATION OR ANY OTHER LEGAL PROCEEDING AGAINST ILUVLUV, WHETHER STATUTORY, IN LAW OR IN EQUITY, IN ANY TRIBUNAL. THE DAMAGES LIMITATION SET FORTH IN THE IMMEDIATELY PRECEDING SENTENCE APPLIES (i) REGARDLESS OF THE GROUND UPON WHICH LIABILITY IS BASED (WHETHER DEFAULT, CONTRACT, TORT, STATUTE, OR OTHERWISE), (ii) IRRESPECTIVE OF THE TYPE OF BREACH OF RIGHTS, PRIVILEGES, OR OBLIGATIONS, AND (iii) WITH RESPECT TO ALL EVENTS, THE SERVICE, AND THIS AGREEMENT.

THE LIMITATION OF LIABILITY PROVISIONS SET FORTH IN THIS SECTION 14 SHALL APPLY EVEN IF YOUR REMEDIES UNDER THIS AGREEMENT FAIL WITH RESPECT TO THEIR ESSENTIAL PURPOSE.

SOME JURISDICTIONS DO NOT ALLOW THE LIMITATION OF CERTAIN DAMAGES, SO SOME OR ALL OF THE LIMITATIONS IN THIS SECTION MAY NOT APPLY TO YOU.

15. Dispute Resolution Section

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In the unlikely event that we have a legal dispute, here is how the Parties agree to proceed, except where prohibited by applicable law.

15a. Informal Dispute Resolution Process

If you are dissatisfied with our Services for any reason, please contact iLuvLuv Customer Service first so we can try to resolve your concerns without the need of outside assistance. If you choose to pursue a dispute, claim or controversy against iLuvLuv, these terms will apply. For purposes of this Dispute Resolution Process and Arbitration Procedures set forth in Section 15, “iLuvLuv” shall include our affiliates, employees, licensors, and service providers.

Commencing an Arbitration — To initiate an arbitration, you or iLuvLuv shall send to NAM a demand for arbitration (“Demand for Arbitration”) that describes the claim(s) and request for relief in detail, consistent with the requirements in this Agreement and NAM Rules. If you send a Demand for Arbitration, you shall also send it to iLuvLuv, LLC, 971 US HIGHWAY 202N, STE N, BRANCHBURG, NJ 08876, USA, within 7 days of delivery of the Demand for Arbitration to NAM. If iLuvLuv sends a Demand for Arbitration, we will also send it to your mailing address on file with us within the same 7-day period. If your mailing address is unavailable, we will send it to your email address on file, or if no email address is on file, other contact information associated with your account.

Fees — The payment of NAM fees shall be governed by the NAM Rules, except to the extent that the case is a part of a Mass Filing or the NAM fees and costs paid by either Party are reallocated upon order of the Arbitrator following a determination that either Party breached Section 15, that such reallocation is called for under this Agreement, or that reallocation is otherwise permitted under applicable law. Upon a showing to iLuvLuv of your financial hardship we will consider a good faith request made by you to pay your portion of the applicable consumer portion of the filing fee. If iLuvLuv initiates an arbitration against you, we shall pay all NAM fees.

The Arbitrator — The arbitration shall be conducted by a single, neutral arbitrator, as assisted by any Process Arbitrator appointed under NAM Rules. If a hearing is elected by either Party, the Arbitrator shall be in or close to the location in which you reside. The Arbitrator is bound by and shall adhere to this Agreement. In the event NAM Rules conflict with this Agreement, the terms of this Agreement shall control.

THIS STATIC HTML CONVERSION DOES NOT REPRODUCE EVERY SUB-PARAGRAPH OF SECTION 15 VERBATIM. COMPARE AGAINST THE APP SOURCE BEFORE DEPLOYMENT, ESPECIALLY FOR ARBITRATION SUBSECTIONS, CLASS ACTION WAIVER, MASS FILINGS, AND SMALL CLAIMS PROVISIONS.

16. Governing Law

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These Terms, and any dispute between you and iLuvLuv, shall be governed by the laws of the State of New Jersey and applicable United States law, without regard to conflict of law principles, except as otherwise required by applicable law.

17. Venue / Forum Selection

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iLuvLuv does not support, sell, or provide any services or products to users in any country other than the United States of America.

Except for claims that are heard in a small claims court as set forth in Section 15, any claims arising out of or relating to this Agreement, to our Services, or to your relationship with iLuvLuv that for whatever reason are not required to be arbitrated or filed in small claims court, will be litigated exclusively in the federal or state courts located in Essex County, New Jersey, U.S.A. You and iLuvLuv consent to the exercise of personal jurisdiction of courts in the State of New Jersey and waive any claim that such courts constitute an inconvenient forum.

18. Indemnity by You

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You agree to indemnify iLuvLuv if a claim is made against iLuvLuv due to your actions.

Where permitted by law, you agree, to the extent permitted under applicable law, to indemnify, defend, and hold harmless iLuvLuv, our affiliates, and their and our respective officers, directors, agents, and employees from and against any and all complaints, demands, claims, damages, losses, costs, liabilities, and expenses, including attorney's fees, due to, arising out of, or relating in any way to your access to or use of our Services, Your Content, your conduct toward other users, or your breach of this Agreement. SOME JURISDICTIONS DO NOT ALLOW INDEMNIFICATION, SO SOME OR ALL OF THIS SECTION MAY NOT APPLY TO YOU.

19. Acceptance of Terms

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By using our Services, you accept the Terms of this Agreement.

By using our Services, whether through a mobile device, mobile application, or computer, you agree to be bound by (i) these Terms, which we may amend from time to time, (ii) our Privacy Policy, Cookie Policy, Community Guidelines, and Safety Tips, and (iii) any Additional Terms Upon Purchase. If you do not accept and agree to be bound by all of the terms of this Agreement, you are not entitled to use our Services.

All pronouns and any variations thereof shall be deemed to refer to the masculine, feminine, neuter, singular, or plural as the identity of the entities or persons referred to may require.

20. Entire Agreement

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This Agreement supersedes any previous agreements or representations.

These Terms, together with the Privacy Policy, Cookie Policy, Community Guidelines, Safety Tips, and any Additional Terms Upon Purchase, contain the entire agreement between you and iLuvLuv regarding the use of our Services. These Terms supersede all previous agreements, representations, and arrangements between us, written or oral.

If any provision of these Terms is held invalid, illegal, or otherwise unenforceable, the remainder of these Terms shall continue in full force and effect. The failure of the Company to exercise or enforce any right or provision of these Terms shall not constitute a waiver of such right or provision.

You agree that your iLuvLuv account is non-transferable and all of your rights to your account and its content terminate upon your death, unless otherwise provided by law. Any rights and licenses granted hereunder may not be transferred or assigned by you, but may be assigned by us without restriction.

No agency, partnership, joint venture, fiduciary, employment, or other special relationship is created as a result of these Terms, and you may not make any representations on behalf of or bind iLuvLuv in any manner.

21. Special State Terms

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Special terms apply in Arizona, California, Colorado, Connecticut, Illinois, Iowa, Minnesota, New York, North Carolina, Ohio, Rhode Island, and Wisconsin.

For subscribers residing in New York

• The Services do not guarantee any number of referrals; rather, the functionality of the Services is such that the subscriber can view as many profiles as he or she would like.
• Upon notice in writing and delivered to iLuvLuv, Attn: Legal, PO Box 1383, Newark, NJ 07101, USA, subscribers may place their subscription on hold for up to one year.
• How your information is used and how you may access your information is set forth in Section 5 and our Privacy Policy.
• You may review the New York Dating Service Consumer Bill of Rights here.

For subscribers residing in North Carolina

• You may review the North Carolina Buyer’s Rights here.

For subscribers residing in Illinois, New York, North Carolina, and Ohio

• Our Services are widely available in the United States. If you believe that you have moved outside a location where we provide the Services, please contact us in writing delivered to iLuvLuv, Attn: Legal, PO Box 1383, Newark, NJ 07101, USA, and we will work with you to provide alternative services or a refund.

For subscribers residing in Arizona, California, Colorado, Connecticut, Illinois, Iowa, Minnesota, New York, North Carolina, Ohio, Rhode Island, and Wisconsin

Your Right to Cancel — You may cancel your subscription, without penalty or obligation, at any time prior to midnight of the third business day following the date you subscribed.

In the event that you die before the end of your subscription period, your estate shall be entitled to a refund of that portion of any payment you made for your subscription which is allocable to the period after your death.

In the event that you become disabled such that you are unable to use our Services before the end of your subscription period, you shall be entitled to a refund of that portion of any payment you made for your subscription which is allocable to the period after your disability by providing the Company notice in the same manner as you request a refund as described above in Section 8.

22. Feature List – Comparison Table

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Main differences between Full Service and Limited Free Service.